Leona’s Bleeding Love for Animals
Singing sensation Leona Lewis is a high-profile vegetarian and staunch animal-rights supporter. Although she has a reputation for being a ‘nice diva’, the British star is certainly no pushover when it comes to ethical issues.
The multi-platinum-selling artist is an animal lover and has been a vegetarian since the age of 12. She was voted animal rights charity Peta's World's Sexiest Vegetarian Celebrity in 2008, saying: 'I'm totally against animal cruelty. 'I don't have clothes, shoes or bags made from any animal products.'
More recently, Lewis is rumoured to be bearing all for PETA in the ‘I’d rather go naked than wear fur’ campaign which has previously starred Eva Mendes, Naomi Campbell, Christy Turlington, Khloe Kardashian and Playboy Bunny Holly Madison.
After winning the X Factor back in 2006, Leona was catapulted to stardom and Leona Lewis tickets were soon in high demand. Is wasn’t long before the chart-topper hit the headlines when she rejected a £1m offer from Harrods boss Mohammed Fayed to open the summer sale because the department store sells real fur products.
The Bleeding Love star hit it off instantly when she met Stella McCartney at the Children in Need Rocks concert. Just like the fashion icon, Leona stands by her ethical beliefs and is careful not to wear anything made from animal products or animal by-products. She is often spotted in McCartney's designs and has made no secret of her desire to launch her own collection of vegan clothing and accessories.
Leona told the Guardian newspaper, “I'm very strong about the decisions I make, my ethical beliefs and what I stand for”.
Like many other celebrities before her, Leona has launched her own brand of perfume. However, in typical Leona fashion, she took her time to choose an ethical fragrance company, opting for German company LR – well known for its staunch animal rights stance. Yet again, Leona proved that she is no media-puppet or frothy pop star, but a woman of integrity and substance.
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